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The Evolution of a Patient Ambassador – Learning from Stacy Hurt

Health Populi

My Zoom invitation to Stacy was a very convenient excuse for me to catch up with a friend in the field: we have known each other since Stacy started to grow her health-social media presence on Twitter. And that involvement in social media is intimately woven with Stacy’s patient advocacy journey….for I like business and people.

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In Search of Clinical Effectiveness, But “Investment Exuberance?” Not So Much. Insights From FINN Partners and Galen Growth at HLTH 2022

Health Populi

Even with the 32% drop in oncology investments, the therapeutic area retains the top position for most-invested space, followed by mental health and cardiovascular disease investments. Reducing costs per capita (per patient). Driving health outcomes.

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Software Living in an Enterprise World: Why Digital Behavioral Health Can’t Gain Traction

The Healthcare Blog

Sales Models Evidence-based behavioral health organizations typically follow traditional enterprise sales models (complex sales). Digital health has yet to embrace product-led sales (PLS), a bottom-up strategy that relies on a company’s product as the main tool for client acquisition. So, what’s the problem?

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Mastering Prior Authorization Roles: Responsibilities and Training Demands Explored

ACMA Blog

This precision minimizes delays and denials in the authorization process, facilitating timely patient care and reducing administrative burdens. Prior Authorization Specialist: These specialists help with everything that goes into the prior authorization process, from submitting a claim to reviewing and following up.